2016 State of Logistics: Truckload

TL carriers hammered on rates in soft, mid-year freight environment

By ·

Truckload (TL) carriers, those non-union, low-cost, low-overhead operations that are the backbone of the nation’s motor carrier network, are enduring a buyer’s market right now. Of course, that’s great news for shippers, but not so great for carrier executives.

, chief marketing officer of the truckload group of , the nation’s seventh-largest TL carrier, described the first half of this year from a supply/demand perspective as “a little soft—not horrible.” However, he doesn’t believe that the softness in TL demand is a long-term phenomenon or a precursor to a recession.

“We’re running 3,000 trucks, and we’re coming in a little short and need some extra freight every day,” says White. “We’re maybe 100 full truckloads short, about 2% to 3%. It’s not terrible, but it’s not like it was in 2014 when demand surged.”

The $310 billion truckload sector is highly fragmented. The largest carrier, $3.5 billion Swift Transportation, barely has 1% market share. In fact, the largest 25 TL carriers have revenue of $27.2 billion—about 8 percent market share. Compare that with the less-than-truckload (LTL) industry, where the top 25 carriers control about 80 percent of that $36 billion market.

“It’s a completely different market from LTL,” says , chairman and president , which operates the 22nd largest stand-alone TL carrier in the country. “It’s not very disciplined. There’s pricing rationality in LTL, and you don’t see that in truckload.”

Such lack of pricing power is causing truckload freight rates to continue to be under intense pressure, at least until the peak-shipping season the last half of the year. This is causing a double whammy for carriers, but also a double boon for shippers.

One large dry van carrier said privately that 90% of its customers are “more or less demanding rate reductions” in what continues to be a soft freight environment. In this situation, carriers can either cut rates or run empty miles as capacity is steady. However, the other shoe is the rising cost of fuel, with crude oil prices rising about $20 a barrel since its 11 year low of $26.55 in mid-January.

With plenty of choices for TL capacity, some shippers are telling carriers that they’ll pull their freight if rates are not cut 10% or more. The double benefit for TL shippers is that their fuel surcharges have dropped significantly since their highs six years ago.

Data prepared exclusively for Logistics Management by SJ Consulting shows that for now, shippers are in the drivers’ seat. TL pricing has deteriorated in wake of lower load volumes and turned negative year over year, according to figures in the first quarter this year.

As the year-over-year truckload yield verses demand data indicates, there was a strong trend favoring shippers in the first quar¬ter. That’s when loaded TL miles surged 2.7 percent, but yield (revenue per loaded mile) actually fell 0.6 percent. That com¬pared with TL loaded miles rising 1.4 percent, with yield surging 4.1 percent in the 2015 first quarter.

With purchasing and procurement departments or brokers increasingly taking over TL purchasing through freight rate auc¬tions, spot market rates have tumbled in the past year. TL carrier executives say privately that this is causing pressure on contract rate renewals, even though shippers are enjoying a double-digit percentage reduction in fuel surcharges.

These online spot market “auctions” are often conducted without any pre-existing strong shipper/carrier relationships. Pri¬vately, TL executives worry that spot market pricing—by lane and direction—is often used as the guideline for targeted rates during contract renewals.

All this is causing pessimism. In a survey of rate expectations by at the start of 2015, 79% of TL opera-tors said that they were factoring in rate increases during the year. At the start of this year, that number dwindled to 41 %— the lowest since 2009.

Still, TCP officials and TL executives contend that the truckload market is nothing if not fluid—and liable to change quickly. “We’re seeing more variation of opinions of individual TL carriers than in prior years,” says TCP partner Richard Mikes. “Any further tightening of capacity by a small increase in demand or driver shortages, then we’ll have a proportionately great upward impact on spot and contract rates.”

Subscribe to Logistics Management Magazine!

Subscribe today. It's FREE!
Get timely insider information that you can use to better manage your entire logistics operation.

Article Topics

State of Logistics · Truckload · All Topics
Latest Whitepaper
2019 Top 5 Trends of Enterprise Labeling
This year’s sixth annual Top 5 Trends in Enterprise Labeling report outlines significant shifts in labeling that are impacting businesses and global supply chains at an unprecedented level.
Download Today!
From the April 2019 Logistics Management Magazine Issue
This month we roll out the findings of Logistics Management’s 35th Annual Salary Survey, a research project conducted by American Truck Research Group (PRG) that serves as the foundation of our best-read editorial feature of our publishing year. And it’s no surprise that the full study is also the most downloaded PRG report.
Next-Generation Data Capture Emerges
2019 Air Cargo Roundtable: Volumes and pricing gathering speed
View More From this Issue
Subscribe to Our Email Newsletter
Sign up today to receive our FREE, weekly newsletter!
Latest Webcast
Case Study: Enabling the Autonomous Supply Chain
During this webinar Nucleus Research and One Network will dissect a global company's strategy to leverage a multi-party network to enable the autonomous supply chain.
Register Today!
35th Annual Salary Survey: Compensation matters more than ever
While job satisfaction remains the primary reason for today’s logistics managers to stay with one...
2019 Rate Outlook: Pressure Builds
In 2019, the world economy will enter a third straight year of broad-based growth, but many...

2019 Transportation Management Systems (TMS) Market Update: Keeping pace with the times
The transportation management systems market is growing right along with the number of challenges...
The Logistics News that Shaped 2018
Every year at this time, group news editor Jeff Berman combs through the mountain of news that was...

услуги таможенного оформления грузов